Engage your audience and maximize conversions
With a Remarketing strategy (for example on Google or social channels, subjects equipped with the most advanced artificial intelligence solutions for Marketing Automation) you can repeatedly follow and engage your target audience, to transform into sales – or increasingly qualified leads – visitors lost or who have not yet converted their visits to your site into a purchase (or contact request).
Studies show that on average 98% of consumers do not make a purchase during the initial visit to a brand’s website and that over 70% of users abandon their shopping carts: this is the first concrete reason to monetize the potential. (and the contribution to the ROI) of the activities based on Remarketing.
Conversions (CRO) and ROI
An in-depth initial analysis is required, but the result produced by the technological resources (data analysis and AI) produces a competitive advantage and measures the audience segments with valuation data and potential room for growth.
Operational objectives and methodological guidelines:
- Improved conversion rates.
- Building awareness and brand recognizability.
- Targeting a hyper-focused audience.
The collaboration with Key-One is a contribution of strategic, tactical, creative and executive skills to maximize the benefits of this powerful marketing channel.
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